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Principles of agile marketing

Principles of agile marketing

COST: Free

DURATION: 7 minutes

COURSE FORMAT: E-Learning

LANGUAGE: Available in English or French

DEVICE COMPATIBILITY: Computer (optimal), tablet, smart phone

CATEGORY: Marketing, sales and export

LEVEL: Basic

AUTHOR: BDC

Attracting customers is the key to growing your business, yet many entrepreneurs struggle with how best to market their company. Agile marketing is the answer!

It’s a proven method to continuously improve your marketing by rapidly creating and launching campaigns and then adjusting based on your results.

This short course covers the following topics:

  • What is agile marketing
  • How to create a cycle of continuous improvement
  • Case studies to help you understand how to use the method
  • Resources to learn more

The content in this course is part of the Marketing Fundamentals game. To play the game and learn more about improving your marketing, click here to register.

Note: To have the best learning experience, we recommend you view this course on a computer with the latest version of Google Chrome and a strong Wi-Fi connection.

Enroll for free and enjoy many benefits:

  • stop anytime and save your session
  • easily resume your course
  • keep your course history
  • win awards and badges

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