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Plan your marketing budget

Plan your marketing budget

Cost: Free

Duration: 10 minutes

Course Format: E-Learning

Language: Available in English or French

Device Compatibility: Computer (optimal), tablet, smart phone

Category: Marketing, sales and export

Level: Basic

Author: BDC

Marketing is an essential part of your business, but how can you make sure you’re getting the most bang for the money you’re spending? In this short course, you will learn how to budget for marketing, analyze your results and then adjust your spending to constantly improve the effectiveness of your marketing.

The topics covered in the course include: 

  • How to budget for your marketing
  • What businesses typically spend on marketing
  • How to analyze your results and adjust your spending
  • Case studies to help you budget for marketing, spend wisely and improve

The content in this course is part of the Marketing Fundamentals game. To play the game and learn more about improving your marketing, click here to register.

Note: To have the best learning experience, we recommend you view this course on a computer with the latest version of Google Chrome and a strong Wi-Fi connection.

Enroll for free and enjoy many benefits:

  • stop anytime and save your session
  • easily resume your course
  • keep your course history
  • win awards and badges

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