DURATION: 15 minutes
COURSE FORMAT: E-Learning
LANGUAGE: Available in English or French
DEVICE COMPATIBILITY: Computer (optimal), tablet, smart phone
CATEGORY: Marketing, sales and export
A business must stand out in the marketplace or it will have a hard time attracting and keeping customers. That’s why it’s critical to build a strong brand that communicates why customers should choose you over the competition.
In this short, easy-to-understand course, you will learn how to identify your unique competitive advantage and use it to create a brand experience that attracts customers and keeps them coming back for more.
The course covers the following topics:
The content in this course is part of the Marketing Fundamentals game. To play the game and learn more about improving your marketing, click here to register.
Note: To have the best learning experience, we recommend you view this course on a computer with the latest version of Google Chrome and a strong Wi-Fi connection.
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