Cost: Free
Duration: 45 minutes
Course Format: Game
Language: Available in English or French
Device Compatibility: Computer, tablet, smart phone
Category: Business strategy and planning
Level: Basic
Author: BDC
Do you have a unique business idea and want to protect it from the competition? Should you apply for a patent? How about registering a trademark or creating a copyright?
Play our interactive game to learn more about intellectual property (IP) and protecting your intangible assets. IP protection is important. In fact, it can be just as valuable, or even more so, than a company’s tangible assets in today’s knowledge-based economy.
In this game, you will meet two entrepreneurs with innovative ideas. Your job will be to ask them questions and learn about their products so you can help them choose the IP strategy that will best protect their ideas and products. By the end of the game, you will have gained important knowledge about IP that will help you safeguard your own intangible assets.
